Made with just flour, water, and salt, these churros are all crisp and chew, with no puff: They’re the best in the city at El Moro, Mexico. The menu is simple—churros, eight types of hot chocolate, and the consuelo, an ice-cream sandwich with coiled churros on each end.
La Churrería El Moro was founded in 1935 by Francisco Iriarte, who came to Mexico from a town called Elizondo in the Baztan Valley, Spain. The churrería bears that name remembering the festivities of these towns in Spain, where an Arab, known as “El Moro”, sold churros from town to town in a traveling cart. The churrería had a very similar beginning to that of this vendor, since in 1933, the founder, seeing that no churros were sold in Mexico, installed a cart in the city’s Zócalo. Little by little it was gaining popularity, and thanks to this, it was possible to acquire the premises with number 42 in the then San Juan de Letrán in the year of 1935.
Since then, the Churrería has seen all kinds of characters pass through its doors, such as Cantinflas and Resortes, to intellectual and political figures such as Carlos Fuentes, Octavio Paz, Jacobo Zabludovsky or Cuauhtémoc Cárdenas. Francisco, the founder, died very young and it was then that his three brothers (José, Santiago and Ignacio) came to Mexico to take over the business. It was so that it has passed from generation to generation until it became one of the places with the longest tradition in the Mexican capital.