Since the beginning, the Marimekko dress has been an emblem for women who walk their own path with confidence and style. Marimekko is Finnish for “Mari’s dress”.
In the 1950s, when the predominant fashion was rather restricting, Marimekko started making liberating dresses in abstract patterns in vibrant colors for women who are bold in expressing their personality through their choice of attire. Marimekko designers had an ability to sense the pulse of the moment – their clothing design was a source of enchantment and provocation around the world.
Over the years Marimekko’s anti-fashion became not only fashion but also a way of living. Marimekko is considered one of the first lifestyle brands to combine fashion, handbags and accessories, as well as home decor, into an expression of joyful living.
Striped, checked, and floral patterns comprise Marimekko’s rich and varied artistic legacy. Perhaps the most iconic of the designs is Maija Isola’s Unikko (poppy) from 1964. Over the years, Marimekko’s artists have created some 3,500 designs, which have graced clothing, bags, accessories, ceramics, bedding, fabric, and more.
In Marimekko’s creative community, doing things together has always been key to innovation and originality. The iconic patterns have been reborn time and time again in thousands of imaginative color palettes. New prints add to this continuum of ambitious artwork each year.
“In different decades, the Marimekko dress has reflected the spirit and aesthetic of the times, yet the essence of the dress has remained unchanged.”